Validation through play-testing

Source type: 
Own Experience
Play-testing is not only to see if the game is liked by the target group. It can also be used to validate a game's transfer, content, and context. Validating should be an iterative process that occurs as the game is being designed and developed. Start this process the moment there is a playable prototype.
Reference: 
Micah Hrehovcsik, Senior Lecturer /Game Design Researcher, Utrecht School of the Arts, 8yrs
Validation / Evaluation: 
Effect validation (transfer, impact, …)
Play testing
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Added by: Micah Hrehovcsik, Senior Lecturer / Game Design Researcher